[INTRODUCTION] If you learn to write, you can change your life.
L01 ? Why (and how) this course will change your life
L02 ? The fundamentals of ruling the marketplace from your couch
L03 ? No growth hacking bullshit or spending a fortune on ads: Writing as a timeless growth engine
L04 ? How predictable and consistent (not random and clickbaity) virality is possible
L05 ? Introducing the “Learn to Write” framework ? and how to start applying it to your case throughout this course
[PART 1] Subdue the enemy without fighting: the art of winning before typing a single word
L01 ? How to create your own lane without battling it out in an overly crowded space
L02 ? Opinions aren’t optional in writing (and how to discover yours)
L03 ? Core narrative: let’s craft the idea behind your otherwise boring thing
L04 ? Your sub-themes and micro-opinions ? what are they and how do they serve your overarching narrative?
L05 ? You don’t own your audience, subscribers, or followers. You own something else.
L06 ? They can never copy the YOU in your writing. But how can you be yourself?
L07 ? The goal is not to reach people who need what you write.
[PART 2] Breaking down the strategy behind stories that reach thousands
L01 ? Storytelling 101: How to find your own story
L02 ? Why Hollywood movies can have an ending but your story shouldn’t
L03 ? Sit-and-type-common-sense articles vs compelling storytelling
L04 ? They are popular and speak from a position of privilege: why most of the writing advice on the internet doesn’t work
L05 ? Time to establish your writing routine: the essentials
L06 ? Tone & the style guide
L07 ? How often should you publish?
L08 ? What is the ideal length?
L09 ? Where should you publish?
L10 ? How do you find a constant stream of ideas that spread?
L11 ? One emotion that will make or break your writing
[PART 3] Let’s write a story together and publish it | Creation & distribution
L01 ? Before we start: defining the goal and polishing your core idea
L02 ? Let’s write together #1: how to research the right way
L03 ? Let’s write together #2: how to craft the perfect outline
L04 ? Let’s write together #3: how to write the headlines
L05 ? Let’s write together #4: the truth about the intros
L06 ? Let’s write together #5: the art of crafting body & conclusions
L07 ? Let’s edit together
L08 ? Let’s publish it: a distribution strategy that actually works
L09 ? There is no word of mouth without this
L10 ? How to win the distribution game even if you aren’t a first-comer
L11 ? The healthy way to nurture relationships (and how to use them to grow your readership)
[FINAL WORDS]
L01 ? An action plan to follow once you complete this course
L02 ? A comprehensive list of writing resources
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